什麼是廣告投入產出比 (Acos)？ 計算和技巧 | 亞馬遜廣告

亚马逊acos是什么？亚马逊acos多少算正常？-Jungle Scout中国官网

亚马逊acos是一个衡量广告投放好与坏的指标，ppc广告的投放是否达标需要参考ACos指标，怎么判断亚马逊acos是否合适?亚马逊ACoS是什么?如何计算亚马逊Acos以及ACoS过高和过低应该怎么办?等一系列关于亚马逊acos的问题，将通过下面的讲解让各卖家了解到亚马逊acos。

What does advertising cost of sales (ACOS) mean?

Amazon advertising cost of sales (ACOS) is a metric used to measure Amazon pay-per-click (PPC) advertising campaigns. It compares the amount spent on PPC campaigns to the amount earned, and it helps determine if your brand generated campaigns that were cost-efficient. Amazon ACOS helps measure the performance of Sponsored Products ads on Amazon ...

亚马逊acos是什么？亚马逊acos多少算正常？-Jungle Scout中国官网

亚马逊acos是一个衡量广告投放好与坏的指标，ppc广告的投放是否达标需要参考ACos指标，怎么判断亚马逊acos是否合适?亚马逊ACoS是什么?如何计算亚马逊Acos以及ACoS过高和过低应该怎么办?等一系列关于亚马逊acos的问题，将通过下面的讲解让各卖家了解到亚马逊acos。

What Is Amazon ACoS and How Do You Calculate It?

To calculate the ACoS, we'll divide $2,000 by $4,000 and multiply the quotient by 100, giving us a result of 50%. Example of calculating ACoS on your PPC campaign. Therefore, your ACoS is 50% which means that for every $0.5 your company spends on advertising, you earn $1. This time around, let's jumble the figures a bit.